Advertisements have travelled from the traditional to the modern times and they have come in all shapes and sizes. We have encountered endless number of advertisements in the past, but we tend to remember only a few. What makes an advertisement stand out? What tactics

What is advertising? Advertising is the means of informing and influencing ​a vast audience to buy a product or service through visual, oral or written messages.​ ​Advertising can be described as a paid form of non-personal presentation and promotion of ideas, goods or services. A business that wants