Comio Smartphone entered India in mid 2017. The account was won in a multi-agency pitch, and was then launched in India in August 2017. Since then, Comio has successfully established itself as a youthful brand that promises to empower the youth with the latest technology driven value offerings. The brand philosophy of #DontListen Kar Daal implores the Indian youth to follow their dreams no matter what people say. The brand has won several industry awards within an year of it’s launch for it’s highly effective 360 degree digital-led communication strategy and creative approach.
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